
If you are a purpose-driven, change-making female founder, coach, or consultant aged 30-55, the GIVA Awards are designed specifically for you. Despite your impressive achievements, you might question your worthiness and shy away from recognition due to humility. It's time to step into the spotlight and shine!
PR Visibility:
Elevate your brand with the prestigious GIVA Award. Winning or being shortlisted for a GIVA Award will provide you with substantial PR opportunities and third-party endorsement, helping you stand out in your industry.
Business Credibility:
GIVA Award win builds trust with suppliers and potential customers, showcasing your quality and accomplishments. It opens doors to new contracts, supply channels, and market entries. Our awards include a global PR & Marketing Visibility package worth over $90,000, and individual awards valued at $9k plus a $5,000 cash prize.

How It Works:
Nominate Yourself or Someone Else.
Choose up to three categories from our 17 GIVA award categories.
Submit Your Pitch & Evidence.
Provide a compelling pitch and evidence of your achievements based on customer reviews and success stories.
Interview with Our Judges.
If shortlisted, undergo an interview with a head judge in your area of expertise.
Receive Your Award.
Successful nominees receive an award in one or more categories and potentially win the ultimate GIVA award.
The GIVA Awards offer nomination opportunities in 17 categories celebrating achievements based on customer reviews and success stories.
Nominees must pitch themselves and undergo a rigorous judging process to ensure transparency and integrity.
Our awards are designed to provide credible recognition to elevate their business standing and gain valuable PR exposure.

As someone who is recognized as an authority in your field, providing innovative ideas, insights, and guidance that influence others; you are a thought leader! With PR you'd shape industry trends, challenge conventional thinking, and inspire others to adopt new perspectives or approaches.

Being featured on Tv, radio or publication, will help you amplify your message, expand your reach, and leave a lasting impression on your audience.
Don't let fear or doubt hold you back from achieving your dreams. It's time to step into the spotlight and become the unforgettable force for change that you were meant to be.

Yeah, but...You'll learn how to embrace PR as a means to amplify your message of servant leadership. Focused on sharing valuable insights and stories that align with your values, rather than self-promotion. We'll Start by getting you into smaller speaking engagements or writing guest articles to gradually increase your visibility.

It's entirely valid as a Purpose-Led Business owner to want to maintain the status-quo of staying invisible under the radar. The answer isn't giving up on making a difference. It's about embracing strategic, values-aligned PR. It's possible to shine brightly while staying true to your mission

You have tried and trusted other Publicists / PRs or lurked around PR but not gotten measurable ROI results , It's not you it's them. They used outdated media outreach and pitching styles. You're worthy of press coverage and you'll get it quickly if you know how to earn it! Just show up, be messy, be imperfect:
YOU'LL BE THERE!

Do doubts plague your ability to establish yourself as a thought leader despite your expertise? Do it anyway - don't wait until you're fearless! This program will help you get unstuck from the imposter syndrome loop. Helping you tailor your replies /engagement so that you are not clouded with self doubts.

Whether you are looking to connect with local media, or a global audience, at the end of this program, you should be able to present yourself as a locally expert, globally connected and the go-to expert in your field, making a positive impact and creating meaningful change in the world. for greater good.

Our pre-selected Journalist and media partners need content for their audience. The GIVA awards ceremony is designed to create irresistible mainstream media content!
"But there is no greater agony than bearing an untold story." - Maya Angelou. This course will show you how to help a reporter out, because they need experts just like you!

You have found yourself frozen like a deer in headlights when a journalist or publisher reached out for your opinion because you didn’t think you were good enough, this program will guide you step by step how to ignite your spark like a pro with ease and flow so that you can be a memorable sought after media source

GIVA 2021 Winner


Arlen Kisira
The GIVA experience for me came at a time that only God could have orchestrated. I was feeling uncertain a bit down on myself and frustrated with my current leadership Journey.
It caused me to really dig deep into my heart to identify my values both personally and as a leader and to also be able to acknowledge where I came from and what it was that made me who I am today.
The opportunities that I've had to work with Jennifer have been priceless
I've learned so much. I've had her as my cheerleader, my teacher, my coach and Mentor when it comes to PR and how to promote my business and really just gives me a lot of insight and tools and knowledge that I didn't have before.
The program experience for me came at a time that only God could have orchestrated. I was feeling uncertain a bit down on myself and frustrated with my current leadership Journey.
It caused me to really dig deep into my heart to identify my values both personally and as a leader and to also be able to acknowledge where I came from and what it was that made me who I am today.
The opportunities that I've had to work with
Jennifer Nash was a visionary who created this platform for women like you and me to be recognised for our contributions. When I first started I was struggling whether I should register for this. Although I had already been doing CFO work for over 20 years, I was kind of new to the online place. Jennifer told me,
hey, you are not new because you’ve already done this all your career life and put in your life’s work into it.
And she was right as I had already helped so many clients in my corporate role to double their income and really created a path for them to make over a million dollars of business and really create a legacy.
Through this platform, I was able to recognise myself, as I tend to recognise other people but myself. Jennifer really encouraged me to start this process. It was so liberating and empowering. Throughout this process. I cannot wait to start the journey again and again. For those of you on the fence, please buckle up and get in there because this is an amazing process and you won’t regret it that will get you to put your name out there to win awards.
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The program experience for me came at a time that only God could have orchestrated. I was feeling uncertain a bit down on myself and frustrated with my current leadership Journey.
It caused me to really dig deep into my heart to identify my values both personally and as a leader and to also be able to acknowledge where I came from and what it was that made me who I am today.
The opportunities that I've had to work with Jennifer have been priceless
I've learned so much. I've had her as my cheerleader, my teacher, my coach and Mentor when it comes to PR and how to promote my business and really just gives me a lot of insight and tools and knowledge that I didn't have before


Founder & Philanthropist
Shinning Future Zambia
Jennifer Nash was a visionary who created this platform for women like you and me to be recognised for our contributions. When I first started I was struggling whether I should register for this. Although I had already been doing CFO work for over 20 years, I was kind of new to the online place. Jennifer told me,
hey, you are not new because you’ve already done this all your career life and put in your life’s work into it.
And she was right as I had already helped so many clients in my corporate role to double their income and really created a path for them to make over a million dollars of business and really create a legacy.
Through this platform, I was able to recognise myself, as I tend to recognise other people but myself. Jennifer really encouraged me to start this process. It was so liberating and empowering. Throughout this process. I cannot wait to start the journey again and again. For those of you on the fence, please buckle up and get in there because this is an amazing process and you won’t regret it that will get you to put your name out there to win awards.
Arlen Kisira
Jennifer found me when I was at a point where I was ready to move to the next level. I really felt like I wanted to do more with my skills and make a bigger impact in my community.
I wanted to reach more youth and help them reach their highest potential.
So when Jennifer found me it was right at the right time and exactly what I was praying for because I knew this was a big mission that I was embarking on; and I knew that I wasn't going to be able to do it alone.
Jennifer gave me a PR spotlight so that the people who need my services can actually see me.
It scary, but the scariest bit was the fact that the way she does it, makes it look really easy, easier than what I thought, or like how I thought normal PR happens. It really scared me even though I knew I wanted it.
But with the support of Jennifer, I am grateful that I went through the program, and ended up winning the Change maker’s award. I saw that where I am now, the program contributed greatly, and I am truly grateful that I was part of the program last year and am looking forward to being part of it this year.
Kat Reynolds
GIVA has helped 100’s of women clients who, albeit having had over 10 years of experience in the industry through their corporate career, did not feel confident to step into their passion and purpose as experts with authority because in their 9-5 role, they were never given the opportunity to be the go-to expert. Below are the award categories that you can choose from to enter yourself this year.

TO SUBMIT YOUR GIVA 2024 AWARD CATEGORY OF YOUR CHOICE: SELECT FROM LIST ABOVE!
Congrats! You have worked so hard in last 12 months and have Client Testimonials and Case studies to show for it? Great! It's time to get peer recognition, thanks to GIVA!
PLEASE NOTE: Membership may not be for you if you are or fall under one or more the following:
Unreliable Source: Time is a deal maker or deal breaker; If you're not willing to put in the work to prepare for media appearances, like showing up reliably and meeting media opportunity deadlines -journalists may doubt your ability to speak or write confidently on the subject!
Environmental, Social and Governance fraud: ESG can take many shapes and forms, but often includes misrepresenting a company's sustainability practices, social impact, or corporate governance to make the company seem more responsible and sustainable to investors than it is.
Fake Credentials: Falsification of Credentials – misrepresenting qualifications, awards, achievements, status of publications, or reporting non-existent work. Journalists and the media do their own due diligence, if you are not willing to under go their fact checking process, you're not a good expert source fit
Self Prophesied Gurus: Besides the over the top ads, these fake gurus paradoxically amass wealth primarily (or exclusively) by selling courses “teaching” others how to become rich. Training courses often focus on soft ideas like “consulting” or “being free,” offering remixed concepts from religious texts and Sentinel business books. You should be willing to provide back up and evidence of originality of your work





Stand out from the crowd! Make your brand unforgettable in a competitive market with a GIVA award.
Capture and share the celebration of your award-winning experience with friends, family, and clients on social media.

Propel your brand to new heights and position yourself as a leader in your industry with a GIVA accolade.
Achieve visibility to turn your credibility into profit
The more established and published you are as a thought leader the more likely you are to 10 x your revenue and Impact more lives on your own terms than before you became a *trusted expert

Be Seen, Heard & Empowered:
Amplify your visibility and influence as the go-to expert in your field. You turn your credibility into profit.
With this comes freedom and ability to sustain your passion projects as a Servant Leader, giving you a lasting legacy to become the unforgettable force for change that you were meant to be.

Passing the GIVA award rigorous tests to become a recognised nominee or winner as a Credible Expert secures your path to excellence with an with potential to be invited a Keynote speaker who attracts high fees, boosts your confidence, to be more visible, amplify your message, expand your reach, and leave a lasting impression on your audience.

Live the life you want, how you want it. As a reputable, go to thought leader with credible authority, you will no longer have to chase the media ever again. By year two after the course, you'll become the overbooked sought after source the media will be willing to wait for your availability!

At the end of this program, you will overcome your imposter syndrome and gain more confidence as a thought leader, a new perspective of your own limiting beliefs triggers and know how to continue overcoming them with ease and flow. This renewed confidence will set you apart and above your competition.

Looking back to your career; once you have achieved all the media attention, awards, accolades, and a lasting legacy. What will your 80-year old self say to the YOU today?
Well it should hopefully be something like:
"Thank you for trusting ME with Visibility, building my credibility and for inspiring millions with my wisdom. "
Winning a prestigious GIVA Award builds trust with suppliers and acts as a powerful endorsement for potential customers. It showcases your quality and achievements, becoming a compelling asset in your sales pitch to attract new business. The rigorous peer-to-peer judging process ensures credible transparency, unlocking exciting collaboration opportunities and increasing RFPs and average order values. A GIVA Award also facilitates entry into new markets and supply channels. Elevate your business to new heights with the distinguished recognition of a GIVA Award.

Inspiring Global Visionaries, Celebrating Bold Actions


Mastering The Art and Psychology of Pitching Hooks
Discovering Your Backstage All access to journalists
Honing Media Relations: Attracting & Retaining journos
Exploring The Journalist Playbook Do’s and Don’ts
Becoming The Heartbeat of Your Authentic Story
Mastering The Of Art and Rhythm Of Persuasive Communication like a Pro
Being-In-The-Know: Of the Ins and Outs of your ideal media vehicles (monthly media briefs)
Using A1 Intelligently: Crafting your LinkedIn Thought Leadership articles with purpose
Having-A-Can Do Attitude: Owning The Road To Success, inching you closer to a media ‘Yes’
Adopting an MBA Mindset: To Honestly, Passionately and Succinctly Deliver Your Pitch
Infusing A Personal Touch: Humanising Yourself Before, During and After Your Pitch
Embracing Being Uniquely Bold, Pitching Perfectly And Becoming Unforgettable
Celebrate Your Success: As a member, you'll be eligible for an automatic nomination for the prestigious GIVA Award in your preferred category, recognizing your outstanding achievements and ignite your vision!
In October, you’ll join 100’s of female Changemakers globally on the red carpet for GIVA awards to celebrate your achievements, Get Featured in Spotlight Magazine online and Top 100 Purpose Driven Women annual Anthology!
12 Months after entering the GIVA awards, as part of your
PR Hub membership, entry entitles you access TLC community, where you'll continue
To Receive Daily Media Opportunities (TV, Print Media + More direct into your inbox

Hey, I'm Jenifer Nash. Working alongside with my PR Consultancy clients, I founded the PR Hub as an affordable alternative to the Ark & Group Media Group Integrated Digital Agency which publishes The BoldType Newsletter, Spotlight Magazine and hosts the GIVA awards. The best part is you'll be part of this entire PR eco-system as a member.
I have almost two decades of Editorial expertise in business storytelling communication and community engagement, coupled with eight years of specialization in Cause Marketing, event management, and impact PR.
Passionate about challenging the PR industry-status-quo, with outside-the-box PR strategies to help female entrepreneurs who are underrepresented and often underreported expert business women like you to amplify your voice, get heard, seen and globally connected as a Thought Leader through authentic storytelling.
My superpower is curating visibility strategies for emerging and established thought leaders using Paid, Earned, Shared and Owned (PESO) framework, so that you can go from unknown to UNFORGETTABLE!
I have a fervent mission to empower you to ignite your vision, scale your sphere of influence, spark inspiration, and make a lasting impact on your audience and bottom line.


GIVA is our end of year festival of harvest celebration and TLC experience designed to set our hearts aflame, to ignite our individual visions with global action spark so that you feel
Empowered, Elevated and Endorsed as an established or emerging female thought leader.
The ultimate GIVA award itself and its category prizes are a mark of recognition given to honour you as a business woman who exhibits care and concern for others, social responsibility, leadership, and impact.

Struggling to get Seen, Heard, and Empowered - Become Unforgettable Program will get you featured in the press as a Thought Leader with credible expert in your niche, while keeping the media wanting you back for more features time after time.
Program includes 6-week intensive IgniteHer DWY sessions to get into your inner genius habits of connecting with your ideal journalists and media houses and publications.
We’ll craft multiple media kits suitable for different media vehicles highlighting milestones of your business.
Will provide you with a Plug-n-Play PR playbook for the entire year so that you are Pitch Perfect ready to reactively respond to Help A Reporter Out H/A/R/O/ requests and stand a chance of being picked over your competition.
TLC PRHub membership aims to democratize PR and create a thriving media outreach eco-system for you, where I'll also guide you on how to win awards and prep you for media calls on repeat PR Rx.
This program is especially made for Female Coaches who are really struggling to hit their next Purpose Driven Leadership visibility level after leaving their 9 -5 role.
This is a strategy where I’ll look at your beliefs (zone of genius) and self-worth values that’s stopping you from being the Seen, Heard and Empowered [S.H.E] expert and thought leader that you are meant to be.
We’ll figure out what’s making you shy away from reaching your highest potential as the go-to expert in your niche using my Think, Lead, Communicate [TLC] method.
I am going to look at the actions you are taking right now: Are they in alignment with where you want to go; then help you change the imposter syndrome cycle or your analysis paralysis mindset you might have had to go from excellency to genius getting you into a Power Posture
I am going to support you with a six week Manifest, Believe & Act (M.B.A.) deep-dive as you incorporate your new beliefs and actions into your life and business.
You will have a further 6 month on-going PR outreach DWY with support from a dedicated PR Account Executive helping you set and achieve SMART goals for your PR journey.
Plus...
You'll join 100’s of female Changemakers globally on the red carpet to celebrate your achievements at our annual Global Ignite Vision & Action [GIVA] Award ceremony and Gift Gala! All this and much more for less than $300 p/m.

TLC Thought Leadership weekly coaching and PR Prescriptions [Rx]
Creation of online media kit – press release, founder OneSheet bios (differing lengths), suggested questions & answers, collation of photo and video assets (case studies, photo & video assets to be supplied by client)
Monthly Media Briefings (60-90 minutes VIP Founder Members only)
*Spotlight Magazine [By-lines, OpEds & Features contributions], & GIVA awards nomination entry + The BoldType Snip & Clip newsletter backlinks
Daily Low Hanging Fruit Media Opportunities (TV, Print Media + More direct into your inbox
Creation of Ultimate PR strategy plug n play templates outlining SMART goals, steps, timing, types of media to target, storytelling hooks and angles, leveraging LinkedIn audits, for PR activities / coverage
Perfectly PitchEd PR Playbook and access to over 2 million media database dashboard
DWY Copyediting monthly classes of press release and bios documents + 1 final proofread
1x 60-minute p/a pre-booked Pitch Me Perfect Strategy call upon delivery of final documents where I explain the media communication strategy and Q&A
Unlimited Global 24/7 Support; via voice, text and email via a dedicated PR Account Exec team for 3 months after delivery of the strategy & media kit (get me to review your or your team member’s pitches, answer any questions etc)
Tv Spotlight 1 x 60-min group coaching media training session (mock interview) recorder for your Soundbites Pitch (available to book 1-2-1 VIP calls at £350 per day - unlimited lifetime support
Monthly Zoom Co-working media kit support and trending updates
365 Days access to Thought Leadership Collective [TLC] PRHub community, weekly huddle in a collaborative eco-system created to support you to develop highly effective habits, values & behaviours
A free 55-page PDF copy of the Guide To Becoming Unforgettable Playbook: In a PR Moment Snip & Clip or order a spiral bound hard copy at RRP £97 + shipping
$47
Per Entry,
Per Person,
Per Category.
Are you ready for ACTION? Don't Bury The Lede. Let's Do This!
Imagine displaying social proof of your expertise to potential clients.
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How amazing would it be if things were like this instead?
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How amazing would it be if things were like this instead?
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In order to qualify for this offer, you must be someone who has over 3 years in your niche as a Coach
Or someone new to coaching but has over 3 years' experience in your specific industry, has been overlooked for media opportunities at your corporate job or your voice was stifled due to restrictive nature of your role...
Someone who was not seen as a valuable enough to be sat at the table as a leader and passed up for promotion to the next level or even demoted
You are already making a difference, and it's time for the world to know your story while staying true to your values of servant leadership.
Have quit your job, already have an Entrepreneur LinkedIn profile with a minimum of 100 connections; or are about ready to quit your 9-5 job
Someone who pretty much knows the right actions to take but you still feel fearful or stuck to get started with your visibility journey by incorporating nuanced PR strategies.
You are ready to own the stage, but need to switch gears because you have worked with a Publicist or PR agency before but not seen any ROI or had no placements ever.
100% 'No One Left Behind Philanthropic Access to Education' Policy:
I don't want economic barriers to stop you from achieving your PR Goals. If this offers aligns with you and you meet all the entry criteria but are unable to pay the full amount, do reach out to me for payment plans and scholarship options! #EducatingMinds #ChangingLives
You are probably experiencing imposter syndrome or analysis paralysis at this point!
So let me help you with some tough love:
Stop being the best kept secret in your industry. No more playing small. This 90-day quick win PR transformation program will get you going from a caterpillar to a butterfly with ease and flow:
WHY?
Because this is the only BOLD and BEAUTIFUL Thought Leadership framework you will ever need! It’s designed to unleash your thought leadership expertise and have confidence in using visibility strategies tools to build your credibility and reputation and 10x your revenue from Requests For Proposals [RFPs].
PLUS!
When you sign up, you also get access to these Bonuses for 6 months to further nurture you to grow wings!
PLUS access to the Thought Leadership Collective PRHub: Total Bonus Value of £3,880 [approx. $4,888 USD]
Monthly Hot seats with Me (£1,800 Value)
Interactive Workshops: PR, Media Training, Pitching Perfectly and
(£700 Value)
Access to PR Rx library
Two pitches a month
Real-time alerts (£450 p/d Value)
Monthly Creative Exchange Office Hours (£720 Value)
Quarterly Strategic Media Calls (£888 Value)
Quarterly Ignite networking events + SEO The Bold Type Newsletter backlinking to media outlets (£880 Value)
Access to TLC Knowledge
Hub & Outreach dash + resources (£2,220 Value)
Messaging Access to The TLC PRHub via Facebook and WhatsApp Channel (£880 Value)
Annual
GIVA awards nomination (free) OR Gold Partnership (£5,000 Value) discounted by 50% to *£2,500 full payment will be taken separately in July
You are probably experiencing imposter syndrome or analysis paralysis at this point!
So let me help you with some tough love:
Stop being the best kept secret in your industry. No more playing small. This 90-day quick win PR transformation program will get you going from a caterpillar to a butterfly with ease and flow:
WHY?
Because this is the only BOLD and BEAUTIFUL Thought Leadership framework you will ever need! It’s designed to unleash your thought leadership expertise and have confidence in using visibility strategies tools to build your credibility and reputation and 10x your revenue from Requests For Proposals [RFPs].
PLUS!
When you sign up, you also get access to these Bonuses for 6 months to further nurture you to grow wings!
PLUS access to the Thought Leadership Collective PRHub: Total Bonus Value of £3,880 [approx. $4,888 USD]
Monthly Hot seats with Me
(£1,800 Value)
Interactive Workshops: PR, Media Training & Pitching Perfectly
(£700 Value)
Access to PR Rx library, Two pitches a month, Real-time alerts
(£450 p/d Value)
Monthly Creative Exchange Office Hours (£720 Value)
Quarterly Strategic Media Calls
(£888 Value)
Quarterly Ignite networking events + SEO The Bold Type Newsletter backlinking to media outlets
(£880 Value)
Access to TLC KnowledgeHub Outreach Resources (£2,220 Value)
Messaging Access to The TLC PRHub via Facebook and WhatsApp Channel
(£880 Value)
Annual GIVA awards Nomination (free) OR Gold Partnership (£5,000 Value) discounted by 50% to *£2,500 full payment will be taken separately in July

Achieve Unforgettable Credibility with Our 'TRANSFORMATION GAURANTEED' is our TLC Promise;
So You Can Take the Program Knowing You Are Completely Covered and We Have Your Back!
***************************
PR is earned. Thought leadership is not a sprint; neither is it a passive system.
You have to be engaged and take actions on all the activities that are necessary to yield desired results.
Provided you are consistently visible and put in the work of your thought leadership journey; by applying all the PR strategic activities the program offers, you should quickly become the go-to expert in your niche. If for some reason the time frame doesn't yield you any results, I'll personally work with you for a further grace period of 30-days to get you where you need to be:-) i.e. to be seen, heard and empowered as the go-to-expert. As this is a knowledge consumption based program, all sales are final, no refunds.
Your Transformation Depends on Your Actions & Implementations.
Lush Studio 8 Ltd t/a Ark & Brook Media Group is committed to your success, but we don't believe in unrealistic promises. We champion hard work, delivering value to clients, and providing you with the best strategies to reach your goals. We can't guarantee specific results or earnings, as your success is ultimately determined by your own efforts. Please note that any references to media placement or awards are meant as examples of potential outcomes. If you have any questions, please reach out to [email protected]. We're here to support you on your journey – you've got this!
A full PR service costs upwards of £37 (Approx. $47) USD in retainer fees per month. I have taken costly media database dashboard subscription fees out of the equation and created the PR Hub eco-system to making accessing over 2 million contacts affordable for everyone by without passing on the third-party SaaS cost to you, so no-one is left behind when it comes to accessing PR!
Yes, everyone needs PR visibility.
"No one, when he has lit a lamp, puts it in a cellar or under a basket, but on a stand, so that those who come in may see the light."
Great PR opportunities to make sure that people know what your business has achieved.
Great publicity can open doors to getting contracts, finding new supply channels and breaking into new markets.
Here are two quick compare and contrast between PR and social media:
PR is a third party endorsement that you are good at what you do. Think of it as word of mouth on a national or global stage!
PR publicity has staying power to last a lifetime in people’s minds, and is more credible.
whereas
a) Social media posts last for as long as algorithms want them to and your voice gets lost in a very noisy and competitive space
b) Social media is self-promotion and lacks credibility; anyone can call themselves a guru, but if mainstream media calls you one only after they fact check that you are credible!
The course fees covers lifetime access to all materials plus opportunity to enter the coveted GIVA peer to peer awards curated by Female thought leaders for Female entrepreneurs like you.
The best part for my program is that it removes the need for you to have to do your own PR outreach.
This is why it is a DWY programme. At the end of 6 weeks you will be ‘PitchPerfect’ ready means we can add you to our outreach dashboard with your own dedicated PR Executive who will share with you PR opportunities daily that are relevant to you and your industry.
We search for the opportunities so that you don’t have to.
PR agencies charge thousands of dollars for this service on retainer.
We are breaking those barriers to entry by democratizing PR through our shared cost model.
This means instead of you paying $11,000 subscription for Cision, Muck and other PR distribution platforms to access 2 million journalists, another $5,000 retainer fee to the agency, we have cut out the ‘middleman’ by onboarding you along with other entrepreneurs in this program cohort to share the cost of PR while maximizing your outreach and potential to land press coverage by 50% more than the cookie cutter, hands-off PR outreach process the industry offers
The myth that PR offers little to no measurable results that you can correlate to your investment is unsubstantiated.
Depending on the complexity of the shoot and the editing required, production costs for a 30-second ad may range from $1,000 to more than $50,000. Broadcasting costs, however, make up the bulk of the price, averaging just under $105,000 for a 30-second commercial on network television.
So for argument's sake you only got placed one time on CNN or CBS you would get 1000% ROI from this course plus a priceless lifetime of bragging rights, credentials that positions you as the go-to-expert in your field.
That’s how you can measure PR impact
With more than 18 years’ experience as a Publicist, (including 8 years of being Editor-In-Chief of two of my own Magazines) ; writing for a range of different industries, I can turn my hand to most topics and enjoy the diversity.
That said, I specialize in purpose-led, Female Founder brands, Coaches and thought leaders, including CEOs of B-Corps.
I also specialise in tech and SaaS. I’m happy to work for SMB as well as with B2B brands directly on Purposeful PR, Sustainability PR or Impact PR and Cause Marketing briefs.
I don’t work with clients who sell or make products that are not eco-friendly, not fair-trade, or made in sweatshops, pornography, nor do I work with fossil fuel brands or Big Pharma.
In the world of PR the biggest problem is Publicists (freelance PR professionals) and PR agencies alike, is they get you one-off lucky wonder media press coverage as a vanity metrics to prove that they are worth the high retainer fees.
However, with this program, I not only teach you how to ‘Become unforgettable’ when you land your first press coverage, so that you can impress upon the journalist and their audience in such an impactful way that they will come back to you as source time and time again on their own accord.
I help you increase your value as a highly sought after thought leader so that you become the go-expert of choice by the media.
My Think, Lead and Communicate method, is especially tailored to female entrepreneurs like you to help you articulate your messages in an easy to follow order that gives you confidence, boosts your morale especially when you watch back your interviews. It'll leave you more ignited and empowered to speak more articulately each time.
Practice makes perfect!
Life happens. Our courses are built in such a way that you can take at your own pace.
The modules are created in short sound bites that provide you with actionable chewable chunks that you can apply right away as you learn them.
Each module has its own benchmark and measurable action points that will incrementally move you closer to achieving your well-rounded credible thought leader status without adding on too much pressure to your actual job.
Best part is you can use / practice what you learn on your own clients (while pretending they are journalists). This mindset trick will help you achieve more than most time spent learning new things.
Yes!! We encourage you to TRACK your progress often.
That’s why along with the program, I have created a beautifully designed Become Unforgettable in A PR Moment: Clip & Snip Book with templates that you can populate with your own PR coverage and impact.
In addition to the book, we will send you online reports in beautiful and easy to understand metrics and insights to give you data that relates specifically to your pitches and coverage
No, you or your team are responsible for outreach to the media. I provide you with everything you need to do this without paying hefty ongoing monthly fees. I also assign you a PR Executive for the first 3 months to support you
Depending on how much research I need to do, I can typically turn a PR strategy around in 6-8 weeks, possibly sooner.
You get the benefit of Jennifer Nash as someone with more than 18 years’ experience as a Publicist, writing for niche and mainstream media in the UK, US and Africa.
Plus you get the mentorship of several other PR, mass media communication & thought leadership experts with a combined 100+ years of experience between us!
We know and understand what journalists want, how to find the stories in your brand, how to pitch, and when to pitch etc.
As the Founder, Jennifer went to University of Westminster, London and Suffolk University, Boston where she got a Bachelor’s Degree in PR and Advertising, then went on to create Spotlight Magazine as Editor-In-Chief.
Continuing her educational journey, I enrolled at Oxford Brookes University to pursue an MA in International Relations to understand how global markets work and how to navigate them effectively.
Spoken on various media mediums to provide thought leadership insight on PR.
Been quoted on BBC and have had numerous clients featured on Forbes among other mainstream media
I’m also bubbly, fun and reliable💕
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